Creative Producer and digital strategist that excels at storytelling for ecommerce.
My range of expertise includes developing multi-channel campaigns, content and strategies to market top travel destinations, wine and health & wellness.
Along with being able to create copy and content that converts, I’m also proficient in the more technical side of being a marketing professional. This includes developing SEO content and strategies, factoring in UI/UX best practices, utilizing Google Analytics to make data-driven decisions, project managing large-scale websites and working in various CMS platforms (Amazon, Shopify, WordPress and Silverstripe) to deliver a best-in-class online experience .
I’m currently working as Managing Editor & Website Producer for SmartyPants Vitamins – a premium vitamin & supplement start-up that was rated one of the Top 10 Fastest Growing Companies in LA in 2018.
A word-nerd at heart, my other passions are exploring hikes in LA with my dog Milo, volunteering for L.A. Works, tasting (drinking) New Zealand Pinot Noirs and cooking, especially my grandparent’s traditional Italian meat sauce recipe. Oh, and I can’t forget, eating lobster.
Thank you for taking the time to view my work. I look forward to hearing from you!Get In Touch